The Wright Response - March 20, 2014

By: Mike Wright Email
By: Mike Wright Email
Compliments for a recent half-hour special, and questions about how we described a legendary ship. KBTX General Manager Mike Wright addresses those viewer comments in this edition of the Wright Response.

KBTX General Manager, Mike Wright

Last week KBTX aired a 30-minutes special, "Assignment Afghanistan." News 3's Steve Fullhart and Rachel Cox from sister station KWTX in Waco joined with soldiers from Fort Hood to bring stories home from the front line. Media are often invited to go on one of these trips. It was important to our television stations that we accept this invite with hopes of presenting a real side of life as a soldier in Afghanistan.

It's easy to accept this invite and simple go because - you can…sending back pictures of reporters and other soldiers, sometimes a story often light-hearted. Our mission, as it has been with these stations has been deeper than that. We will re-air this 30-minute special in the near future, likely more than once, but a special thank you to Steve and Rachel for the job they did in a less-than-friendly environment made tolerable by the brave men and women who are there.

Comments received were plentiful, all in support of the effort. T-C wrote:

"I watched the 6:30 broadcast about Afghanistan and our Texas soldiers, and was so proud. Proud of being a Texan; proud of being in the Brazos valley, and proud of your station doing this for our soldiers and fellow Texans. I don't know if this is a first for the states or not, but guessing/betting that it is. What a wonderful presentation. I have always supported those in uniform; always. This put a very proud feeling inside me while I watched it. Thank you again for a wonderful presentation for our troops."

We received this message from Twitter:

"What a great show of our #USMilitary Shed several tears listening to stories of these heroes! #AggieStrong #ArmyStrong

Again, to the amazing production crew who put this all together, and even more to the dedication Rachel and Steve put into this project - personally, and on behalf of the many who took time to write, thank you.

Sometimes we choose the wrong word in a script - and this one could go either way, but frankly - I agree with the gentleman who sent this note:

"Mr. Wright, I listened to your stations report about the 100 year celebration being held on The Texas at San Jacinto. I was a little shocked when the Battleship was referred to by your news anchor as 'infamous'. I wasn't aware that the Battleship had a bad reputation. I have heard other news reports in which words that convey the wrong meaning are used but usually I ignore it and go on. But this time I am really wondering who checks the copy for your news broadcasters or if they themselves check the copy. I think that tomorrow night at 10 Channel 3 needs to offer a retraction for calling the Texas infamous. I say this assuming that the meaning you intended to convey was not that The Texas was infamous."

A KBTX producer explained that the copy was intended to say the power of the ship was infamous to its own enemies, not that in any way it was meant to disrespect the American War effort. The script was changed for web and for future airings to better clarify the intent of the story.

Be in touch anytime. Your opinion always matters. We care about what you think. It is always important to KBTX News 3.


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