DALLAS - A large, colorful billboard from the 1937 release of the animated film "Snow White and the Seven Dwarfs" is going up for auction.
Heritage Auctions said the rare billboard is expected to sell for at least $10,000 on Saturday in Dallas. The 20-by-9-foot billboard was printed in England to promote the Disney film there. It features three scenes, with the main one showing a rosy-cheeked Snow White in front of a castle in her classic outfit with bright yellow skirt, surrounded by the dwarfs and other characters from the film.
The billboard, which has been in a private collection for more than a decade, is made up of 12 panels. With one panel missing, the auction house worked to restore the billboard by recreating that panel.