During a recent stop in College Station, Secretary of State Roger Williams said he wants 100 percent of eligible Texans to vote.
"They're the ones that send the message to everyone on what they want Texas to look like in the future," said Roger Williams, Texas Secretary of State.
But he has a way to go, only about 56 percent of registered Voters in Texas vote. To increase that percentage, Williams has launched a statewide voter education campaign.
It's called VOTEXAS and is comprised of TV and radio ads and a city to city tour, like the one in College Station. It's designed to increase Texas voter confidence and introduce electronic voting machines.
"I know that this program is going to help energize some people and let them know that their vote can be counted, we want to make sure in Texas that you have one vote to one person," said Williams.
Federal law passed in 2002 requires all counties to update their voting equipment. Brazos County has been using electronic machines since 2003, but other area counties, like Grimes and Madison, will be using them for the first time in March.
Brazos county clerk Karen McQueen says the electronic machines have worked well. Now she is helping other area counties prepare for their first "paper-less" election.
"They have not done a election with the new equipment so they've got a lot of learning to do," said Karen McQueen, clerk, Brazos County.
McQueen says at first voters were apprehensive to the change and she thinks the VOTEXAS campaign is necessary.
"It will take several elections before people are confident," said McQueen.
"Electronic elections" reflect the most radical changes Texas election law has seen in four decades. But, whether e-fear will have an impact on voter turnout remains to be seen.