Consol's New Tiger Not a Copy Cat

By: Michelle Peltier
By: Michelle Peltier

It is brand new and designed by a company in town, so there is no doubt the new A&M Consolidated tiger is original. That is just what the school wanted after having to pull the original logo over a trademark dispute.

In early March, Consol received a letter from the University of Missouri. The school said the Texas tiger was nearly identical to its own. The Missouri Tiger is trademarked by the University making it unavailable for other schools to use.

The new Consol tiger (seen below) was designed for free by the staff at CC Creations. Not only did the company donate its time, it also gave College Station ISD all the rights to the design.

According to Mike Ball, CSISD's deputy superintendent, one of the first projects with the new logo will be shirts and helmet decals for the 2007-2008 school year. All school paperwork will also be updated.

Ball also says the district is starting the process of trademarking the new logo so that they won't encounter this situation again. Mike Huddleston with Texas A&M University is guiding the district through the trademark process.


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