LONG BEACH, N.Y. Billy Crystal is going to bat for his New York hometown following the pummeling it took from Superstorm Sandy.
The comedian and "When Harry Met Sally" actor has made a television commercial telling tourists to visit Long Beach, just east of New York City.
Long Beach was among many Northeast communities devastated by the late October storm. Its 2-mile-long boardwalk was destroyed, and hundreds of homes were damaged.
Crystal appears in a TV ad trumpeting "Long Beach is Open for Business."
City officials say Crystal appeared in the ad for free and last month made a $1 million donation for rebuilding efforts.
The commercial is part of a $700,000 advertising campaign. The TV ads will run in the New York City region.
Crystal is a 1965 graduate of Long Beach High School.
To comment, the following rules must be followed:
Comments may be monitored for inappropriate content, but the station is under no legal obligation to do so.
If you believe a comment violates the above rules, please use the Flagging Tool to alert a Moderator.
Flagging does not guarantee removal.
Multiple violations may result in account suspension.
Decisions to suspend or unsuspend accounts are made by Station Moderators.
Questions may be sent to firstname.lastname@example.org. Please provide detailed information.