LONDON (AP) - Teen superstar Justin Bieber has teamed up with the Adidas NEO Label to be its new global style icon.
The two-year partnership with the German sportswear company was announced Tuesday.
The Canadian pop star, who cites James Dean as his fashion idol, says the collaboration is a "perfect fit" because "we both believe in living life to the fullest, being young, free and making our own style."
The 18-year-old singer will front the company's ad campaigns and fans will be able to shop for his personally selected favorite looks. He describes his offstage style as simple, saying he chooses "clothes that look good" while onstage it's all about "comfort, great color and fit."
Bieber is touring the United States on his "Believe" tour, which moves to Europe early next year.
To comment, the following rules must be followed:
Comments may be monitored for inappropriate content, but the station is under no legal obligation to do so.
If you believe a comment violates the above rules, please use the Flagging Tool to alert a Moderator.
Flagging does not guarantee removal.
Multiple violations may result in account suspension.
Decisions to suspend or unsuspend accounts are made by Station Moderators.
Questions may be sent to firstname.lastname@example.org. Please provide detailed information.