Beyoncé's Announcement is New Pepsi Commercial

By: New York Daily News Email
By: New York Daily News Email

(Daily News) - After releasing an ominous teaser video demanding us all to "#BeyHereNow" Thursday morning, Beyoncé debuted her new… Pepsi commercial.

The ad, titled "Mirrors," features a present day — and much more mature looking — Beyoncé, 31, confronting several iconic versions of herself from the past in a series of mirrors.

There's the Beyoncé from "Crazy in Love," her first single with now husband Jay-Z, the Beyoncé from "Single Ladies," the song that spawned the dance craze, and the "Bootylicious" Beyoncé wearing pink, from one of her most popular videos with Destiny’s Child.

The minute-long ad is set over a catchy new song, unreleased as of yet, but titled “Grown Woman.”

At the end of the dance sequence, Beyoncé signs out with Pepsi's new slogan, "Live for Now."

"Embrace your past, but live for now," the superstar says before walking off.

Related Story: Coca-Cola's Answer to Pepsi's Beyonce? Taylor Swift

Beyoncé, who is Pepsi’s newest spokesperson, is just getting started on her long campaign with the beverage company.

According to a Pepsi Co. press release. the new commercial and subsequently the song, will be released in 70 countries, and seen by over 1 billion people worldwide.

The upcoming Mrs. Carter World Tour, sponsored by Pepsi, also kicks off this month.

"I got to re-live some of my favorite past characters and looks,” said Beyoncé, of making the new commercial. “It was the first time I saw those costumes in years and it was very emotional. I'm proud of those moments and they all connect in some way and have helped me evolve into who I am today."

Recently, Warner Bros. announced that Beyoncé has been tapped to cover Amy Winehouse’s “Back to Black” for the upcoming Baz Luhrmann flick “The Great Gatsby.” The soundtrack to the film, produced by Jay-Z, is due out May 6.


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