Days after Superstorm Sandy devastated parts of the East Coast, celebrities like Christina Aguilera and Tina Fey joined forces Friday for "Hurricane Sandy: Coming Together." Filled with A-list performances and appearances, the telethon managed to alleviate some of the post-hurricane financial pressure by raising $23 million for victims of the hurricane.
"We are incredibly grateful and humbled by this outpouring of support for those who are suffering as a result of Superstorm Sandy," American Red Cross Chief Marketing Officer Peggy Dyer said in a statement to USA Today about the donations raised. "Our preliminary results of nearly $23 million raised are an extraordinary example of how the American people pull together in times of disaster. Their generous donations will go directly to those in need, and we urge the public to continue to give."
But there is still work to be done. New Jersey Governor Chris Christie took to Twitter over the weekend to reach out to some of the biggest names in show business to get them to show some support to the Garden State, which was hit particularly hard by the hurricane. The Governor tweeted the NJ natives like the Jonas Brothers and Bruce Springsteen along with other celebrities like Ryan Seacrest and Justin Bieber, hoping to spread the message about the Hurricane Sandy New Jersey Relief Fund.
The Red Cross has been working to provide services to those affected by Sandy. "We're spreading a PSA right now to text 'REDCROSS' to 90999," "Jersey Shore" star Vinny Guadagnino told MTV News last week, just days after Sandy hit. "You can donate like $10, and I think if a lot of people do that it will make impacts."
Funds from this relief effort will focus on meeting people's immediate emergency needs such as shelter, food and health services. The Red Cross also helps feed emergency workers, handles inquiries from concerned family members outside the disaster area, and provides blood and blood products to victims.