Spanish TV News Expands as 2012 Election Nears

By: Associated Press
By: Associated Press

MIAMI (AP) - Spanish-language television news is meeting a surge in Hispanic voting muscle and viewership with greatly expanded domestic coverage this year, just in time for the 2012 election season.

Industry experts say the growth could affect next year's election by increasing awareness of political issues among U.S. Spanish speakers and by encouraging more to vote in a population whose participation has lagged others.

The change comes as the latest Census data shows Hispanics propelled more than half of the country's population growth over the last decade.

Among the changes: CNN en Espanol has added journalists and programs to its domestic broadcast to better target U.S. Hispanics. Telemundo is adding 1,000 hours of local news content. Univision created an investigative team and is launching its own 24-hour news channel.


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