COLLEGE STATION, TX It doesn't happen all year long, but local hotels are in line for a cash bonanza for the upcoming Texas A&M football season.
A&M-Alabama weekend is pretty much booked up, and rooms on the weekend for the first game of the season against Rice on August 31st are going quickly.
News 3 looked into how you'll pay a premium price to stay in Aggieland.
The Aggies' second season in the SEC is a cash cow for hotels with rooms already selling fast for the Rice Football game weekend on August 31st.
Some College Station Hilton Hotel rooms are left for the season opener, but cost $229 per night with a minimum two night stay.
"You probably want to call as soon as you can if you're looking for rooms because they will be gone soon," said James Franks, who is the Hilton Hotel General Manager and estimates rooms around town are going anywhere from $200 to $400 this season.
With SEC teams loving to travel, Franks says both years have been strong.
"There has been a pretty steady pick up for the conference games. Fairly typical pick up for the non-conference games which is a little bit slower but filling very quickly," he added.
The Rice Game will cost you $99 a night at Motel 6 in College Station and $209 to $249 at the LaSalle Hotel in Downtown Bryan with two night minimum stays.
The most expensive we found was Hampton Inn with one location in College Station charging $269 and the other $199 for Rice.
The Convention and Visitors Bureau's John Friebele says the 3,000-plus rooms in B/CS aren't quite enough to meet demand.
"Plan ahead that is the big key, but you can definitely give us a call here at the Convention of Visitors Bureau. We try to keep a running list of rooms available throughout the community," said Friebele.
A list that's getting shorter and shorter.
Rooms for the Alabama game in September are sold out across town.
The College Station Hilton tells us they booked all their rooms way back in January.