NEW YORK - The weekly television ratings competition is no competition with the start of the Summer Olympics.
NBC won easily with its Olympics coverage. Friday's opening ceremony drew more than 40 million viewers, numbers that were about the same as for the Grammy and Academy awards ceremonies this year, and far more than anything else on U.S. television this summer.
The Nielsen company said the first two nights of competition that followed had NBC getting bigger audiences than they had in the Beijing Olympics four years ago.
NBC's average audience for the week was four times its closest challenger, CBS.
To comment, the following rules must be followed:
Comments may be monitored for inappropriate content, but the station is under no legal obligation to do so.
If you believe a comment violates the above rules, please use the Flagging Tool to alert a Moderator.
Flagging does not guarantee removal.
Multiple violations may result in account suspension.
Decisions to suspend or unsuspend accounts are made by Station Moderators.
Questions may be sent to firstname.lastname@example.org. Please provide detailed information.
Viewers with disabilities can get assistance accessing this station's FCC Public Inspection File by contacting the station with the information listed below. Questions or concerns relating to the accessibility of the FCC's online public file system should be directed to the FCC at 888-225-5322, 888-835-5322 (TTY), or email@example.com.