COLLEGE STATION, Tex. (KBTX) - The center-south end zone tunnel of Kyle Field has been redesigned, and now adds a new dimension to the gameday experience.
“I think one of the things that Aggies love at Texas A&M as much as the traditions of the band and yell leaders is how we get the team on the field,” said Texas A&M University Assistant Athletic Director, 12th Man Productions, Andy Richardson.
Leaving behind the simple A&M graphics, the tunnel is now painted black and features programmable LED lettering on both walls.
“When we started looking at what we could do lots of different ideas came to light, literally."
“When the team takes the field for the pregame and the team takes the field for the second half, they walk through the literal sign of what Jimbo preaches to them every day in practice so that there is one last reinforcement to them. It is also a really cool element for fans to see as they are watching the game experience.”
The walls of the tunnel feature important words to the program: grit, toughness, effort, discipline, pride, Gig’em, and Aggies. At the base of the tunnel, the Texas A&M logo is illuminated on the ceiling.
A&M’s award-winning, 12th Man Productions, plays a big role in orchestrating the team intro into the stadium. According to Richardson, one of 12th Man Productions' goals is to create one of the most unique experiences in college football.
"[What] our cameras do is take the fans wherever you are sitting in the stadium and we give you the feel of what it is like to be in that tunnel with the team."
The LED-lit tunnel first made its debut at the Texas A&M vs Lamar game on September 14. The Aggies beat the Cardinals 62-3.